Formulaic lives

Boring days yawn on.
An unclear piece of information offers A Good Thing.
The day brightens.
Others are told.
They do what others do. They talk of Better Than Good Things.
I break time-tested Enthusiasm Control theory to allow for effervescence.
Castles in the air grow a sixth floor.
Day of the Real Thing dawns.

Enthusiasm Control theory states that real things will be good things only if better than good things are not expected.
Experiment: Better Than Good Things expected of a Good Thing.
Ingredients: Big Mouth, Castles
Result: Real thing didn't seem like a Good Thing. In fact, it seemed like a Bad Thing.

QED.

And they call it superstition. Nonsense.